SKY express was declared “BRAND OF THE YEAR” at the PEAK Performance Marketing Awards, winning total of 10 awards15 déc. 2022
The top honorary distinction was accompanied by ten (10) awards, including the “BRAND OF THE YEAR” and the Platinum award.
SKY express has been the main protagonist of this year's Peak Performance Marketing Awards, highlighting the effectiveness and creativity of its practices. The leading institution rewarding innovation in performance marketing was organized for the sixth year by Boussias Communications with the support of Google on Thursday, October 06.
There, the airline of the future won a total of TEN awards, as a “BRAND OF THE YEAR” with four GOLD, three SILVER, one BRONZE, as well as the PLATINUM Award in the Growth & Innovation in Performance Marketing category.
Our disruptive strategy combined with SKY express innovative digital marketing methods we apploed in collaboration with Media Cube, led to impressive yet measurable results that were embraced by the travelling public and recognized by the market. By making the best use of the potential of technology and digital tools, the company managed not only to cover, but also to overcome, its original goals within a short period of time.
The award at the Peak Awards in turn confirms the reasons why Google recently named SKY express as an international case study in digital advertising. It is also a practical proof of the dynamic course that has now established the company in the aviation sector.
As stated by Digital Marketing & Sales Manager Markos Markakis: “Such recognition means a lot to us at SKY express, our employees and our partners at Media Cube who share the same flame, vision and passion for what we do. From day one, we follow a different model based on leadership and constant evolution and are proud of it. We are constantly looking for innovations and new practices in order to offer a unique travel experience and of course to contribute to the promotion of the Greek tourism product throughout the year. Our motto is "every day farther, every day higher" and so we continue".
Awards won by SKY express:
- GOLD, Best International Campaign
- GOLD, Best Use of Technology
- GOLD, Best Performance in Travel & Tourism
- GOLD, Best Media Efficiency Strategy
- SILVER, Best Modern Search Campaign
- SILVER, Best Sales Campaign
- SILVER, Best Use of Video for Performance Purposes
- BRONZE, Most Innovative Campaign
- Platinum Award, Growth & Innovation in Performance Marketing.